Get Out and Play, Nokia strikes again
April 25, 2008
Last year Nokia and FarFar created a faux tailor shop (Henry Needle & Sons) to show off the Nokia N95. This year, they have created yet another engaging micro-site to promote Nokia’s latest N-series phones and the N-Gage platform. This new site is well worth visiting even if you’re not in the market for a new mobile.
Get Out and Play is based off the Nokia game “Snakes” and features over 1,000 people in a very cool stop-motion animation. No special effects, similar to Sprint’s “light drawings.” There is even a great interactive game featuring the stop motion characters. All this goodness is to promote Nokia but again, regardless of your interest in their products this site is worth visiting.

Link: www.get-out-and-play.com
Credits: FarFar
Sprint Flashlight Ads (with a touch of Microsoft)
July 6, 2007
Sprint’s new campaign features some very cool low-fi animations that are actually pretty complicated productions. Using flashlights and long exposure photographs it’s all pieced together as one would to create a stop motion animation. The shooting for this :30 second spot took place over multiple nights, filming dusk through dawn. Though as much as I like them, they do remind me of Microsoft’s ads that came out about a year earlier.
There are a couple of commercials in the campaign but this first one is my favorite.
Dreams:
Charts:
They also did a nice job with the website integration: www.sprintahead.com
You can also go behind the scenes





