Last year Nokia and FarFar created a faux tailor shop (Henry Needle & Sons) to show off the Nokia N95. This year, they have created yet another engaging micro-site to promote Nokia’s latest N-series phones and the N-Gage platform. This new site is well worth visiting even if you’re not in the market for a new mobile.

Get Out and Play is based off the Nokia game “Snakes” and features over 1,000 people in a very cool stop-motion animation. No special effects, similar to Sprint’s “light drawings.” There is even a great interactive game featuring the stop motion characters. All this goodness is to promote Nokia but again, regardless of your interest in their products this site is worth visiting.

Part of Nokia\'s microsite for their N-gage phones.

Link: www.get-out-and-play.com
Credits: FarFar

Sprint’s new campaign features some very cool low-fi animations that are actually pretty complicated productions. Using flashlights and long exposure photographs it’s all pieced together as one would to create a stop motion animation. The shooting for this :30 second spot took place over multiple nights, filming dusk through dawn. Though as much as I like them, they do remind me of Microsoft’s ads that came out about a year earlier.

There are a couple of commercials in the campaign but this first one is my favorite.

Dreams:

Charts:

They also did a nice job with the website integration: www.sprintahead.com
You can also go behind the scenes

Sprint Ahead - eCard